Darren Thomas
Purposes
- Change how you see the world.
- shock you and make you think...
- How are we entertained?
A) Audience -
Entertainment
Gives us a chance
To get closer to the musical artist/band
B) Industry
Induce the music
videos to market the song to sell more records to make money
- music videos are advertisements
C) Band
Showcase the band
more well known
get closer to fans
to promote themselves
D)Film makers
Creative expression
a way of making money
promoting your work
portfolio
memorable
advertising their services
reputation - relying on other people
E) Video has a message
Change peoples views
moral of the story
political
The purpose of the Chris Cunningham music videos, gives an abnormal entertainment to the audience, for example come to daddy. It shows us how Chris Cunningham's strengths and lets the audience to get to know the director and what he could do.
In the industry music videos are used to market the song to sell records to make money. Like an advertisement for himself and his moral, which will and have other record companies being interested in you and they'll hire you.
However in a show band it'll promote themselves and the director will became better known to music industry. Along with getting closer to fans who'll admire you.
With film makers, it expresses a creative idea. you'll have to have rely on other people to do their jobs. It'll be a way of making money doing something you are interested in, you'll have a portfolio which will allow you to show of your strengths. Chris Cunningham will be memorable only because he makes a creative expressing on something that's not been done before for example Window licker, there's not a music video like it. Expressing his perspective such as he don't agree men should have a sense of 'perverting' women, just because there females.
By making a video you might have a message to express which may impact on other peoples perspectives, expressing morals and political points such as Bjork all is full of love. In this his expressing that were all the same 'Robots' and sexuality is nothing.
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